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Telluride Air and Lodging: August 22 – 28, 2024

Via Telluride Tourism Board

LODGING UPDATE

The next two weeks are pacing behind the same period in 2023, with an 8% decrease in total occupancy (paid & owner) at 50%, paid occupancy down 12%, and a 6% decrease in average daily rate (ADR). Film Festival/Labor Day weekend is tracking slightly slower than last year, with total occupancy 3% lower than 2023. Occupancy is forecasted to peak on Saturday, August 31, currently at 77%. Average daily rate (ADR) over the festival weekend has dropped by 9%, at $724. 
 
September continues to pace behind last year, although has gained a bit of traction since last week’s report. Total occupancy is pacing 13% lower YOY (14% last week), and paid is down 20% (23% last week). A huge thank you to many of our lodging partners who have created specials and packages in an effort to move the needle in the right direction. These specials are available on Telluride.com, the call to action for destination marketing, and were included in an eblast that was distributed to a database of 85K earlier this week. 
 

AIR UPDATE

Strong late fill has continued week-to-week, with August now up 5%+, September pulling even, and October now flat to just down a couple points. Overall summer pace is up 10-12% with solid capacity and traffic gains in the shoulders, including May, late Sep, and Oct. Increased local traffic likely puts tourism numbers just below the above. The Denver Air Shoulder Sale is now with fares from $129 to DEN and PHX at www.denverairconnection.com!

As Telluride’s air and lodging trends evolve, staying informed is key to planning your next visit or investment. Whether you’re drawn by the scenic beauty, festivals, or simply the allure of Telluride, this dynamic real estate market offers unique opportunities. Ready to make your move? Connect with Anne-Britt Ostlund and the Mountain Rose Realty team today to explore Telluride homes for sale and discover how you can turn this breathtaking destination into your home.

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