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LODGING UPDATE
The next few weeks are pacing 15% ahead of 2022 for total occupancy (paid & owner), with increases mostly concentrated on Telluride Film Festival weekend. Average daily rate (ADR) has decreased by 3% YOY. Film Festival weekend is pacing 15% ahead of 2022, currently at 73% total occupancy, and ADR is 1% lower at $938. Total destination occupancy actuals, from May 25 – August 23, are 2% lower than 2022 and ADR has decreased by 7%. Mountain Village stays increased by 9% YOY, and Telluride total occupancy has decreased by 17%. For the remainder of the summer/fall season, total destination occupancy is pacing 5% ahead of 2022, currently at 40%, and ADR is 2% ahead YOY. Mountain Village is pacing 15% ahead YOY, and Telluride is pacing 9% behind 2022. Looking ahead at winter pace, destination total occupancy has increased by 6%, currently at 20%. Total occupancy in Mountain Village properties is pacing 16% ahead of last year at 22%, and Town of Telluride occupancy is pacing 12% behind YOY at 16%.
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