Telluride Lodging and Air Update: Dec 25–Jan 1

Via Telluride Tourism Board

LODGING UPDATE

Holiday occupancy is pacing behind last winter, with a 7 point/11% decrease in total occupancy over the next two weeks (49% vs. 56%). All days are tracking behind YOY and pick up slightly starting on January 6. Average Daily Rate (ADR) is tracking 8% ahead of the same period last year. 
 
Winter bookings continue to trail last season, with total occupancy pacing 4% behind 2024 (36% vs. 37%) and paid occupancy down 7% YOY (28% vs. 30%). All core winter months are pacing below last year, with December showing the largest gap at 9% behind. February remains the strongest month, currently at 45% occupancy, though 2% below last year. April is showing the largest gain, up 5 points YOY, due to the Easter/Semana Santa holiday aligning with the final week of the ski season.  
 

AIR UPDATE

Bookings have kept even YOY for the last several weeks, with winter overall holding at 4-6% down. December is running 11% down, while the holiday weeks are 6-8% down. One quick thing to note — the week after New Years looks like it is carrying over some longer stays from the holidays, with outbound staging down through the week, which may help the numbers. Jan and Feb are running about even YOY, while March is down 8-10%, making the January booking period extra important.
 

What This Could Mean for Telluride Real Estate

In resort markets, lodging and air are part of the “pulse.” When occupancy eases but ADR holds, it can indicate a more selective traveler mix—often a luxury-leaning audience that still prioritizes experience and quality.

For buyers watching homes for sale telluride co, a softer holiday pace can also mean slightly less competition in the near-term—more space to tour, explore neighborhoods, and evaluate properties with clear eyes (and warm hands). For sellers, strong ADR and resilient premium demand reinforces what we already know: Telluride’s best properties still command attention when they’re positioned correctly.

If you’d like to talk through what these trends could mean for your second home plans—or how they might influence your 2026 strategy—I’m here. Mountain Rose Realty stays close to the data so your decisions feel confident, not chaotic. Mountain Rose Realty, Telluride Real Estate, Anne-Britt Ostlund, telluride real estate, telluride homes for sale, homes for sale telluride co.

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